Brigham Hoyle has been the mayor of River City for the past three years. His father, Morris Hoyle, was mayor back in the late-'80s and '90s. His heart is mostly in the right place, but his efforts can be a little hapless in practice and he's not always able to turn his ideas into action. Growing up, he was always interested in politics and public service, and he's always been determined to follow in his father's footsteps. He's determined to make River City a better place for everyone, but his lack of experience can sometimes be a liability. He's well-liked by the citizens of River City, but he's still trying to establish his own legacy and make a name for himself.